Tuesday, October 14, 2014

Shoe Wars: Converse Sues For Exclusive Design

It seems if Converse has had enough of retailers cramping their style. Apparently they are suing retailers for selling knock off versions of the popular Chuck Taylor gym shoe.

Check this excerpt from the NY times. 

"For decades, the Converse star, stripes and rubber toe topper have been hallmarks of coolness, from the basketball court to high school hallways.

Now the century-old American footwear maker says some of its core elements have been co-opted by the likes of Walmart, Kmart and Skechers. And it is filing lawsuits against 31 companies, accusing them of trademark infringement on its widely recognizable Chuck Taylor shoe.

In Federal District Court in New York, Converse, owned by Nike, is suing for monetary damages, which would be determined at trial. The company says its main goal, though, is to get impostors off store shelves.

Converse is also pursuing a complaint with the International Trade Commission. If it prevails, any shoes considered to be counterfeit could be stopped from entering the country."


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